Social media strategy

 

Strategy is what gets your business from A to B in a way that really works (and without too many scenic detours along the way). It’s what moves your customers from browsing to working with you.

Thinking strategically about your social media activity will save you time and money, earn you meaningful results, and drive your business reputation.

Using research, insights and brainstorming techniques, I’ll identify strategic opportunities and recommend next steps for you and your business.

It’s got to be right for you

Every business is different, so Social Jooce supports you in a way that suits your budget and your goals. That support could be as simple as a sixty-minute call, or as complex as a full project of detailed audits, strategy development and ongoing support as you implement your new plan.

 
 
 

A few of the ways Social Jooce could help you

 
 
Social Jooce founder Sarah Pascaru working on social media strategy

Strategy done for you

Full strategy, researched, developed and written for you. This might include:

  • a social media audit to see where you’re starting from

  • a full strategy written for you, including objectives, performance measurement, audience profiles and competitor analysis

  • a content strategy, list of relevant hashtags, suggested tone of voice, and list of key influencers for your industry

  • a content plan template, plus recommended apps and tools to make social media management that much easier

  • a 1-hour follow-up call to discuss strategy, implementation and next steps 

  • a 1-hour monthly support for 2 months

A package like this starts from £1,695 per social media platform.

 
 
Sarah Pascaru, Social Jooce founder, at 1:1 strategy workshop with a client

1:1 strategy workshop

A 3.5-hour 1:1 workshop session to help you develop your own strategy. The workshop is held over video call and might include:

  • verbal feedback on your current social media activity for one specific platform

  • discussion and development of the key elements of your strategy, including social media objectives, performance measurement and your target audiences

  • a strategy workbook for you to work through in your own time

  • content recommendations and a 4-week content plan

  • advice on social media best practice

A workshop like this starts from £795 per social media platform.

 
 
Close up of hands holding mobile phone with Social Jooce's LinkedIn profile on screen

Social media audit

A fresh pair of eyes and a considered evaluation of your current social media activity, one platform at a time. A social media audit might include:

  • written feedback on your current social media activity

  • recommendations for next steps to improve on weaker areas

  • a follow-up call to discuss the audit report and consider your next steps

A social media audit per platform starts from £395.

Close up of social media strategist Sarah Pascaru holding a mobile phone

Sixty-minute call

If you have questions about where to start, are having trouble with a particular area of your strategy or want other social media advice, book a sixty-minute call and we can talk it through.

A sixty-minute call costs £195.

Or, if you're not sure exactly what support might work for you, book a free 20-minute discovery call.

 
Sarah provided great analysis and understood who I was targeting. She was able to show how best to put in practice developing content, especially when time is limited
— Sarah Seaby, Digital Business and Marketing Strategist, Crimson Bee